Technology Nirvana

In this case the burning sensation is "delicious," not "first degree and could result in your death." And apparently it really works too, although the advertised "time to awaken" period seems a bit too long for my taste.

Effective over an area of 50 feet, the Wasabi alarm can typically wake people up within two-and-a-half minutes. Update: This is a non-traditional fire alarm, for the deaf community. With that in mind, this could certainly save lives.

Two years ago this alarm was but a concept. Now it's a $560 (?!?!) reality. [CNET via Technabob]

In this case the burning sensation is "delicious," not "first degree and could result in your death." And apparently it really works too, although the advertised "time to awaken" period seems a bit too long for my taste.

Effective over an area of 50 feet, the Wasabi alarm can typically wake people up within two-and-a-half minutes. Update: This is a non-traditional fire alarm, for the deaf community. With that in mind, this could certainly save lives.

Two years ago this alarm was but a concept. Now it's a $560 (?!?!) reality. [CNET via Technabob]

A new development in the Amazon vs. Macmillan fiasco. Amazon just posted an announcement indicating that will be “capitulating” to Macmillan by selling the publishers’ books for their desired prices.

Macmillan is trying to price their e-books at $15, while Amazon prices e-books at $9.99. Macmillan’s CEO John Sargent said that unless Amazon sets the price of new e-books to $15, the publisher will distribute new books to Amazon when they are released. On Friday, Amazon basically banned titles, both paper and digital, published by Macmillan by refusing to directly sell them. And Macmillan took out an ad in the Publishers Marketplace magazine protesting the tactics being used by Amazon regarding pricing.

Amazon is now giving into Macmillan’s demands because of the publisher’s monopoly over its titles. In a passive aggressive manner, Amazon says that readers will decide whether its reasonable to pay $14.99 for e-books. And that other publishers will compete by offering their books and lower prices.

Here is Amazon’s announcement:

Dear Customers:

Macmillan, one of the “big six” publishers, has clearly communicated to us that, regardless of our viewpoint, they are committed to switching to an agency model and charging $12.99 to $14.99 for e-book versions of bestsellers and most hardcover releases.

We have expressed our strong disagreement and the seriousness of our disagreement by temporarily ceasing the sale of all Macmillan titles. We want you to know that ultimately, however, we will have to capitulate and accept Macmillan’s terms because Macmillan has a monopoly over their own titles, and we will want to offer them to you even at prices we believe are needlessly high for e-books. Amazon customers will at that point decide for themselves whether they believe it’s reasonable to pay $14.99 for a bestselling e-book. We don’t believe that all of the major publishers will take the same route as Macmillan. And we know for sure that many independent presses and self-published authors will see this as an opportunity to provide attractively priced e-books as an alternative.

Kindle is a business for Amazon, and it is also a mission. We never expected it to be easy!

Thank you for being a customer.

I sat down with Brightcove CEO Jeremy Allaire at the World Economic Forum in Davos, Switzerland last week to talk about his business.

Brightcove isn’t the sexiest startup out there. They’re a video platform – giving websites the tools they need to host and stream video, for a fee ranging from $100/month to “six figures per year” for the largest customers. For the most part users never see the Brightcove brand. And Allaire is just fine with that. He just wants happy customers.

The company launched in 2005, has raised just over $90 million in venture capital, and is approaching profitability, he says. Allaire says he wants to build a public company, and is happy being based in Boston.

Brightcove competes with newer upstarts like Ooyala, although Allaire says Brightcove remains the strongest company in its space. Another competitor, Maven Networks, was acquired by Yahoo in 2008 for around $160 million. The product was unceremoniously shut down by Yahoo a year later. Allaire says they picked up most of Maven’s customers.

You can see the full interview above. And don’t miss the outtake at the end of the video where Allaire gives some free tech support to a customer. Time Inc. reporter Barbara Kiviat was having some issues uploading a video.

Amazon has given in to Macmillan, and will switch to a pricing model that sees bestseller and new hardcover releases offered to customers at $12.99 to $14.99. The official statement is as follows:

Dear Customers:

Macmillan, one of the "big six" publishers, has clearly communicated to us that, regardless of our viewpoint, they are committed to switching to an agency model and charging $12.99 to $14.99 for e-book versions of bestsellers and most hardcover releases.

We have expressed our strong disagreement and the seriousness of our disagreement by temporarily ceasing the sale of all Macmillan titles. We want you to know that ultimately, however, we will have to capitulate and accept Macmillan's terms because Macmillan has a monopoly over their own titles, and we will want to offer them to you even at prices we believe are needlessly high for e-books. Amazon customers will at that point decide for themselves whether they believe it's reasonable to pay $14.99 for a bestselling e-book. We don't believe that all of the major publishers will take the same route as Macmillan. And we know for sure that many independent presses and self-published authors will see this as an opportunity to provide attractively priced e-books as an alternative.

Kindle is a business for Amazon, and it is also a mission. We never expected it to be easy!

Thank you for being a customer.

Well, that was quick. [Kindle Community]

Amazon has given in to Macmillan, and will switch to a pricing model that sees bestseller and new hardcover releases offered to customers at $12.99 to $14.99. The official statement is as follows:

Dear Customers:

Macmillan, one of the "big six" publishers, has clearly communicated to us that, regardless of our viewpoint, they are committed to switching to an agency model and charging $12.99 to $14.99 for e-book versions of bestsellers and most hardcover releases.

We have expressed our strong disagreement and the seriousness of our disagreement by temporarily ceasing the sale of all Macmillan titles. We want you to know that ultimately, however, we will have to capitulate and accept Macmillan's terms because Macmillan has a monopoly over their own titles, and we will want to offer them to you even at prices we believe are needlessly high for e-books. Amazon customers will at that point decide for themselves whether they believe it's reasonable to pay $14.99 for a bestselling e-book. We don't believe that all of the major publishers will take the same route as Macmillan. And we know for sure that many independent presses and self-published authors will see this as an opportunity to provide attractively priced e-books as an alternative.

Kindle is a business for Amazon, and it is also a mission. We never expected it to be easy!

Thank you for being a customer.

Well, that was quick. [Kindle Community]

Back in October, Google changed the mobile navigation space when it launched Google Maps Navigation for Android. While the product itself is solid it also has one killer feature: it’s free. This has forced the makers of other non-free navigation tools to scramble to convince users their products are still worth paying for. Verizon is the latest to do so with its VZ Navigator 5, launching tomorrow.

So what would make it worth paying for? Verizon has a few new features in this latest update, but one of the ones they are touting the most is social media integration. Specifically, you can now update your Facebook status by way of VZ Navigator. This in and of itself isn’t that interesting, but you can also send out your location to Facebook with this feature, apparently.

While Facebook has yet to launch any major location functionality itself, a few third parties including Yahoo’s Fire Eagle and Nokia have leveraged the network for their location-based products. But VZ Navigator’s Facebook integration might be the most meaningful yet, as we could actually see people who use the service sending their location to their friends on Facebook. In other words, customers could start using this integration to make Facebook more like the popular location services such as Foursquare.

Of course, unlike the popular location services, VZ Navigator isn’t free. Using it will cost you $9.99 a month or $2.99 for 24-hours of usage. But with that price you also get other features, namely turn-by-turn navigation. With this new version, Verizon has also added new “enhanced” points of interest that show up on their maps with details about the place. There is also now crowd-sourced traffic information that Verizon claims will make traffic reports more timely and accurate. Overall, the look and feel of the application has been updated as well.

Another nice feature is that if you need roadside assistance, you can send your location and number with the click of a button.

VZ Navigator 5 will be available tomorrow for the BlackBerry Curve 8530, the LG enV Touch, the HTC Touch Pro2, and the Samsung Omnia. The plan it to roll it out to other smartphones on Verizon’s network in the coming weeks, we’re told. Verizon builds VZ Navigator in association with TeleCommunication Systems.

Last September, YourVersion took the stage at TechCrunch50 as the DemoPit People’s Choice winner, after receiving the most votes from conference attendees. The startup’s goal is fairly simple: to help you find content that you’re interested in, in real time. And now it’s bringing its application to the iPhone. You can download the free app here.

The app is pretty straightforward. First, you enter some topics that you’re interested in. Every time you launch the app, you’ll be presented with a list of these topics. Clicking on one will bring you to a list of recent blog posts, tweets, and other content that contains those topic keywords. You can also filter through this content by source, allowing you to see only content from Twitter, news sites, and so on. If you’ve already set up an account on the YourVersion website, you can sync that with the app (any items you bookmark or share from the app will be reflected on the site as well).

Of course, there are plenty of other applications out there that let you search for news stories by keyword. YourVersion tries to go a step further than basic keyword matching by adding some intelligence to its story recommendations. In the current version, the app will track all of its users’ attention data, which includes the stories they’ve click on, shared, given thumbs up/down to, and a handful of other metrics. YourVersion then uses this data to generate a weekly Email digest, which includes the week’s top stories from each of your YourVersion topics (it will omit any stories that you’ve already read).

This is only the first step, though. In the next month or so, the site plans to roll out a feature to both its website and the iPhone application that will use this attention data to enhance the “Discover page” (the section of the app that presents you with recent stories), so that you don’t have to wait til the end of the week to get smarter recommendations.

YourVersion still has a lot of work to do — in its current form, there isn’t much to differentiate it from the countless feed readers and news apps already out there.  The app needs to implement more robust algorithms that can provide story recommendations that are both more timely and accurate than its competitors’.

It was quite the week for Apple, first with its best-ever earnings and then the launch of the iPad. While Apple didn't create this category of device, it did answer the fundamental question of why this form factor needs to exist. The meta lesson is that the story told is as important as the hardware, software and services being sold -- and while everyone may not be convinced, I do think Apple will win over the majority of a skeptical audience with high expectations. But there's also four important lessons that Apple taught the market this week, as it enters a space that's been mostly a failure.

1. Define what your product does. The first thing Apple did was answer that question immediately and then define what the product needed to do. Apple explained what capabilities need to be in the this class of device and then went on to show how each of those features not only worked but were optimized for the iPad. That's something we've seen lacking in this category to date.

2. Leverage what you've done before. I believe the iPad is likely to do well with consumers as it leverages Apple's previous successes with the iPod and the iPhone. At the base level, that's compatibility and synchronization with iTunes as well as backward compatibility with existing applications. That's important -- as a user I can use my existing content library and my application collection. It also means that iPad has 140,000-plus applications at launch. But it's more than that. Apple is not only leveraging its ecosystem of devices and software, it's leveraging the lessons it spent a decade teaching consumers. Apple taught its market about MP3 players, digital music, smartphones, capacitive multitouch screens and mobile apps. It can now go directly to selling the form factor, as well as new features such as productivity and e-books.

Continue reading Entelligence: Lessons from the iPad launch

Entelligence: Lessons from the iPad launch originally appeared on Engadget on Sun, 31 Jan 2010 17:00:00 EST. Please see our terms for use of feeds.

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Apparently all is not well in e-book land. In an unusual move, publisher Macmillan took out an ad in the Publishers Marketplace magazine protesting the tactics being used by Amazon regarding pricing. The issue is Macmillan is trying to price at $9.99, and Amazon is trying to lock the lowest price at $15 per title.

The negotiations have been going on for over a year, and finally came to a head on Friday when Amazon pretty much banned titles published by Macmillan by refusing to directly sell them. Macmillan took the fight public when he paid for an ad in the industry paper, the Publishers Lunch:

“Under the agency model, we will sell the digital editions of our books to consumers through our retailers. Our retailers will act as our agents and will take a 30% commission (the standard split today for many digital media businesses). The price will be set the price for each book individually. Our plan is to price the digital edition of most adult trade books in a price range from $14.99 to $5.99. At first release, concurrent with a hardcover, most titles will be priced between $14.99 and $12.99. E books will almost always appear day on date with the physical edition. Pricing will be dynamic over time.”

[via Mediabistro]